The Chevrolet Standard (Series DC) was launched in 1933, initially as the Chevrolet Standard Mercury, as a lower priced alternative to the 1932 Chevrolet Series BA Confederate that became the Master Eagle in 1933 and Master from 1934. It was advertised as the cheapest six-cylinder enclosed car on the market. The Standard was offered in three body styles all on a 107-inch wheelbase : 4-door sedan(a body style Chevrolet customarily referred to as a "coach" in marketing at the time), coupe and coupe with rumble seats. All bodies were by Fisher and featured 'no-draft ventilation'.
The Standard Six was discontinued for 1937 when the Master range was joined by the new Master Deluxe.